全球供應(yīng)鏈波動(dòng)，制造業(yè)加速洗牌，新消費(fèi)呼喚新體驗(yàn)。面對(duì)全球家具生態(tài)格局重構(gòu)，如何找到自己的新坐標(biāo)，重新構(gòu)建一條新的發(fā)展鏈路？
中國(guó)家博會(huì)（廣州）以“鏈新”作答：2026年3月展會(huì)主題為“鏈新 Connect Create”，并策劃《鏈新·品牌說(shuō)》欄目，攜手海內(nèi)外優(yōu)質(zhì)家居品牌，共同探討新材料新工藝、新智造新價(jià)值、新流通新零售、新服務(wù)新模式。
本期將聚焦：
高品質(zhì)軟體家居——愛(ài)米高
The global furniture ecosystem landscape is being reshaped, with production, distribution, and consumption all actively seeking breakthroughs and transformation. In this context, how can businesses find their new positioning and rebuild a new development pathway?
CIFF Guangzhou answers with "Connect Create", its theme for March 2026. In the series "TOP BRAND", we profile premium brands worldwide who generously shared brand stories to explore breakthroughs across new materials, smart manufacturing, retail models, innovative services and business formats.
This edition's spotlight:
Evergo: Crafting Superior Sofa Furniture Tailored to Customer Needs
愛(ài)米高成立于2006年，總部位于中國(guó)家具重鎮(zhèn)——佛山市順德區(qū)龍江鎮(zhèn)。自創(chuàng)立以來(lái)，公司始終堅(jiān)持以客戶需求為導(dǎo)向，現(xiàn)已發(fā)展為軟體家具行業(yè)的**企業(yè)。其產(chǎn)品遠(yuǎn)銷歐洲、美洲、中東、非洲及東南亞等60多個(gè)國(guó)家和地區(qū)，年銷售額突破3.5億元人民幣。
依托擁有500余名專業(yè)工匠的制造體系，愛(ài)米高持續(xù)探索原創(chuàng)設(shè)計(jì)。產(chǎn)品線已從美式風(fēng)格延伸至意式極簡(jiǎn)等多種美學(xué)風(fēng)格，涵蓋軟床、休閑沙發(fā)、功能沙發(fā)及真皮沙發(fā)等多個(gè)品類，構(gòu)建了豐富的高端產(chǎn)品矩陣。
Established in 2006, Evergo has grown into a benchmark brand in the upholstered furniture industry, guided by a customer-centric philosophy. It exports to over 60 countries across Europe, the Americas, the Middle East, Africa, and Southeast Asia, achieving annual sales exceeding RMB 350 million.
Backed by a manufacturing team of over 500 skilled craftspeople, Evergo focuses on original design and a diverse product portfolio, ranging from American styles to Italian-inspired minimalism, and offering soft beds, casual sofas, functional sofas, and premium leather collections.
愛(ài)米高始終秉持精益求精之精神，精心打磨每一處細(xì)節(jié)，以確保卓越的產(chǎn)品品質(zhì)與性能。將“以人為本”作為設(shè)計(jì)的核心準(zhǔn)則，愛(ài)米高持續(xù)提升其對(duì)功能性與舒適度的平衡能力。憑借獨(dú)特的面料與別具一格的坐感體驗(yàn)，營(yíng)造出放松而不失奢華的質(zhì)感。
鵝卵石沙發(fā)與云沙發(fā)恰為此種均衡理念的典范之作。鵝卵石沙發(fā)受自然啟發(fā)，采用模塊化設(shè)計(jì)，能夠靈活適配不同的空間布局，并兼顧了易拆洗的實(shí)用功能；云沙發(fā)則側(cè)重于包裹感與輕盈感，通過(guò)高彈性填充材料提升長(zhǎng)久坐感。這種將原創(chuàng)設(shè)計(jì)、舒適性與環(huán)保理念相結(jié)合的產(chǎn)品邏輯，使其在高端家具市場(chǎng)中贏得了分銷商與終端用戶的高度評(píng)價(jià)。
Evergo undergos meticulous refinement in every detail to ensure superior product quality and performance. Beyond product excellence, Evergo emphasizes human-centered design principles, continuously enhancing functionality and comfort. Featuring distinctive fabrics and a unique seating experience, this approach delivers a relaxed yet luxurious feel.
The “Pebble Sofa” and “Cloud Sofa” exemplify this balance. The Pebble Sofa draws inspiration from nature, featuring a modular design that adapts to various spatial layouts with removable, easy-to-clean components. The Cloud Sofa focuses on softness and ultimate comfort, utilizing high-elasticity filling to ensure a superior seating experience. This integration of original design, comfort, and sustainability has gained strong recognition from both distributors and end customers in the high-end furniture market.
持續(xù)的技術(shù)創(chuàng)新與數(shù)字化管理是愛(ài)米高的核心競(jìng)爭(zhēng)力。公司自建了11層、面積達(dá)10萬(wàn)平方米的現(xiàn)代化制造基地，并全面推行智能生產(chǎn)管理系統(tǒng)。
該系統(tǒng)實(shí)現(xiàn)了生產(chǎn)進(jìn)度、庫(kù)存管理與物流狀態(tài)的實(shí)時(shí)監(jiān)控，大幅優(yōu)化了資源配置并減少了交付延遲。針對(duì)國(guó)際市場(chǎng)對(duì)“快速交付”與“定制化”的需求痛點(diǎn)，愛(ài)米高通過(guò)模塊化設(shè)計(jì)與3D打印技術(shù)提升了定制效率，縮短了生產(chǎn)周期。此外，公司嚴(yán)格執(zhí)行 ISO9001:2005 質(zhì)量管理體系，并建立了完善的知識(shí)產(chǎn)權(quán)保護(hù)體系。
Evergo’s company-owned 11-story, 100,000-square-meter facility is equipped with an advanced production management system, enabling real-time monitoring of production progress, inventory, and logistics, while providing flexibility in materials procurement and product delivery.
To meet international customers’ demands for fast delivery and customization, , Evergo has accelerated production through modular design and 3D printing technology. The company strictly follows ISO9001:2005 quality management standards and has built a comprehensive intellectual property system to protect its innovations.
多年參展中國(guó)家博會(huì)（廣州）的實(shí)踐，為愛(ài)米高提供了直觀而有效的市場(chǎng)驗(yàn)證。來(lái)自國(guó)際買家的現(xiàn)場(chǎng)訂單，不僅印證了其產(chǎn)品在設(shè)計(jì)語(yǔ)言與使用體驗(yàn)上的國(guó)際適配性，也進(jìn)一步強(qiáng)化了品牌向全球市場(chǎng)延展的信心與判斷。
在此基礎(chǔ)上，品牌逐步建立起多渠道、閉環(huán)式的客戶反饋機(jī)制：一方面，通過(guò)展廳場(chǎng)景直接捕捉消費(fèi)者對(duì)設(shè)計(jì)表達(dá)與舒適度的即時(shí)反饋；另一方面，由售后與渠道團(tuán)隊(duì)與零售端保持長(zhǎng)期溝通，持續(xù)跟蹤市場(chǎng)變化；同時(shí)，借助別墅、酒店等工程項(xiàng)目，系統(tǒng)收集終端用戶在真實(shí)使用場(chǎng)景中的深度反饋。這一持續(xù)迭代的機(jī)制，已成為其在國(guó)際市場(chǎng)保持競(jìng)爭(zhēng)效率與產(chǎn)品進(jìn)化能力的重要支撐。
Years of participation in CIFF Guangzhou have given Evergo direct market validation. On-site orders from international buyers confirm the global appeal of its designs and strengthen the brand’s confidence in global expansion.
Since then, Evergo has established a multi-channel feedback loop to drive improvements: showcasing products in showrooms for direct feedback, maintaining regular contact with retailers through after-sales teams, and collaborating on project-based feedback from villas and hotels. This relentless feedback loop allows Evergo to continuously fine-tune their designs and quality.
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